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Iron Fist: The Lives of Carl Kiekhaefer
Chronicals how Carl Kiekhaefer took a small, bankrupt outboard manufacturer to the powerhouse that would become today's Mercury Marine
 
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Product Code: RODENGEN-304
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Iron Fist: The Lives of Carl Kiekhaefer, reveals the breathtaking life of the indomitable founder of Mercury Marine. Kiekhaefer was a modern-day giant killer, who delighted in spoiling the well-laid plans of competition. To achieve his obsession of making Mercury the largest manufacturer of marine propulsion in the world, he would sacrifice almost anything. Readers of Rodengen's superb book will encounter industrial drama of exhilarating proportions, from first time revelations of a secret multi-billion dollar conspiracy of friendship, to Kiekhaefer's ruthless battle for majority ownership, and the wholesale abandonment of his family and traditions